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Title

  • New Lottery Marketing Strategy Results in Significant Sales Bump

Description

  • Press Release: Lottery instant sales and proceeds rebounded sharply in recent months, as a result of a return to marketing strategies that focus on the Lotterys Anythings Possible brand and the good causes it supports, according to Lottery Director Michael Jones.


Originally Deposited as: 188394

Published By:
Phone Number:

Language(s): EN-English

Volume or Year: 2015
Number or Issue: January 8

Date Created: 01-08-2015
Date Last Modified: 01-08-2015

Librarian Remarks:

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1. New Lottery Marketing Strategy Results in Significant Sales Bump (010815LotteryMarketingStrategyLeadstoLotterysalessurge-Jan2105-V5.doc).
Document Size: Software: Microsoft Office Version: 2007

This is part of a series. It is part of Press releases from the Governor's agencies: 63729